Particle WA
Content Producer
Particle WA is a digital publication that promotes all things science in Western Australia. As a Content Producer I was tasked with realigning the audience and broadening our multi-media offerings. Through a visual and tonal brand adjustment and a redesigned content strategy, we effectively grew our instagram following by 200%, produced four seasons of an updated podcast, developed strong industry relationships, reached all KPI’s and begun developing stage two including events and videos.
Particle Thoughts Campaign
Particle Thoughts was an aquisition campaign launched in 2021. With limited budget I took on the roles of Art Director, Copywriter, Director, Editor and Planner. Media and consultation was delivered by Made In the Pile.